In a bold move, Kylie Jenner has embraced the exposed briefs trend in a stunning new campaign for renowned shoe designer Sam Edelman, marking the brand’s 20th anniversary.
Posing confidently in glossy black heels and minimal attire, Jenner exudes power and elegance in the series of black-and-white images captured by photographer Chris Colls.
Reflecting on her collaboration with the brand, Jenner expressed her admiration for how each pair of shoes effortlessly complements her, instilling a sense of confidence and beauty.
Sam Edelman himself praised Jenner as the embodiment of the modern woman, applauding her multifaceted roles as a mother, daughter, sister, friend, and entrepreneur.
For Jenner, the partnership with Sam Edelman resonates with her personal style and values, emphasizing the brand’s commitment to quality, style, and inclusivity.
Addressing recent speculation about her evolving style, Jenner attributed her changing look to motherhood and the natural process of growing older, emphasizing the importance of authenticity and finding partnerships that feel inspiring.
As Jenner continues to make waves in the fashion industry with her own label and impactful collaborations, her latest campaign with Sam Edelman underscores her influence and ability to redefine trends with grace and confidence.